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El Sector

El Sector abril 2015 / 37 The decision has been validated by an excellent response to the convocation: nearly 40,000 business people from 75 countries visited Intergift (International Gift Trade fair) Bisutex (International Fashion Jewelry and Accessories Trade Fair) and MadridJoya (Trade Fair of Jewelry and Fashion) in the large multiexhibition area of the Fair of Madrid. And they have achieved the success with an excellent atmosphere. The fair organization emphasizes “the high Intergift estrenaba nuevos espacios de exposición: “Editores Textiles” con firmas especializadas en tejidos para el hogar; el espacio “Hecho a Mano” ha centrado su oferta en la artesanía tradicional; y “Atmósfera” ha recogido la oferta de Iluminación. morale of the visitors, who confirm the increase in sales in almost all sectors during the last Christmas campaign, which increases the belief in the revival of the market”. Nearly 1,200 companies have filled all of the three halls with their latest Intergift has unveiled new exhibition spaces: “Textile Editors” with firms specializing in home textiles; an area called “Handmade” which has focused its products around traditional craftsmanship; and “Atmosphere” has taken up the offer of illumination.. GANCEDO products for the business public; an offer oriented to the springsummer campaign, which has attracted the interest of buyers from all over the country. In addition, the international nature of the event has been backed by the visit of 2,200 business people from 74 countries. Under Intergift, the International Gift Trade Fair unveiled new exhibition spaces: “Textile Editors” has enjoyed the participation of more than 30 firms specializing in home textiles, upholstery, wallpaper, carpets, rugs, curtains; an area entitled “Handmade” which focuses its attention on traditional craftsmanship, innovative design-makers, and the universe of DIY (Do It Yourself); and “Atmosphere” which covers products relating to illumination. The three new sectors have been well-received by the public and have joined the usual groups of products at Intergift. Ifema is already preparing the next edition: from 9 to 13 September 2015, Salón del mueble de Madrid, a proper and exclusive Pavilion for the industry: “El mueble vuelve a casa” . UNIQUE SANTIAGO PONS


El Sector
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